Provide knowledge about the specialized
sectors of marketing in the field of bank and insurance marketing. It enhances
the knowledge of other fields and its functional systems.
This subject provides knowledge on the
services and its different elements on the different aspects of services. It
also provides knowledge on different factors of services which are the
crucial factors of service marketing.
This course intends to expose the student to the
basic concepts in economics, in the both micro and macroeconomic system.
This course provides insight knowledge about the sales and its management system including resource management. The objective and role of the sales manager are described for practical knowledge enhancement.
The course provides an
insight view about the opportunity exist in the field of Leisure and Tourism.
It also provides the knowledge on the system of working in this fastest growing
industry.